"British Telecom, the UK's largest telecommunications company, will be the first in the world to offer IPTV service through the Xbox 360.
The news came from Microsoft Entertainment and Devices head Robbie Bach during Bill Gates' CES keynote in Las Vegas today.
Bach said that consumers will be able to buy an Xbox 360 directly from BT, but did not give a specific date for the rollout.
Microsoft also announced today that its IPTV software, called Microsoft Mediaroom, has reached one million installations worldwide via 19 different providers including AT&T U-Verse.
In 2005, Microsoft struck a deal with BT that would see the telecom group use Microsoft software to power its IPTV service, which it launched at the end of 2006.
At his keynote last year, Gates announced that Xbox 360 would offer IPTV. The following August, British Telecom said that it had struck a deal with Microsoft to offer the service through Xbox."
[blog.wired.com]
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